Hair Hair Everywhere

Loving pets means living with pet hair. It gets everywhere. So we got pet hair everywhere on the internet. With just a few well-placed hairs, we made an otherwise forgettable digital media buy into something people couldn’t ignore, turning every digital asset into interactive media and proving how easy it is to brush pet hair off with Bounce Pet.

RECOGNITION:
THE WEBBY AWARDS
Winner – Advertising, Media & PR (Digital Campaign)
Winner – People’s Choice: Advertising, Media & PR
Honouree – Advertising, Media & PR

THE ONE SHOW
Merit – Digital & Online / Banners & Pop-ups
Merit – Innovation / Use of Media in Film
Merit – Innovation / Use of Media in Social Media

EPICA AWARDS
Gold – Online Ads
Bronze – Mobile Campaigns
Shortlist – Media Innovation, Alternative Media

THE MARKETING AWARDS
Gold – Digital, Online Display Single
Silver – Digital, Online Video Single
Merit – Digital, Online Video Campaign

ADCC
Gold – Media Innovation

COMMUNICATION ARTS
Shortlist – Digital Advertising

ATOMIC AWARDS
Silver – Niche Targeting

THE CANADIAN MARKETING AWARDS
Silver – Customer Experience & Shopper Marketing
Silver – Global Creative Award
Bronze – Engagement